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Academy of Design

Mobile: +91-9444100081, +91-9840689781

seshu.gopal@jewelrydesignacademy.com

Land Mark : Prestige Pallidium Bayan, TVS Kohinoor Showroom and Opp to Chennai Telephones

The Aesera  Institute of Gems and Jewellery Designing School  with Seshu Gopal Vundavalli  at the helm offers career-oriented courses for aspiring gemologists and designers. The other attraction is a line of exclusive jewellery.

If diligence is the name of the game, Aesera Jewels  is one of those who plays it best. With drive unlimited, the Founder and Chairman  of the Aesera Jewel Design Academy, Mr. Sadiq Habeeb  has crossed several milestones in his five-decade-long commitment to the field of Diamonds, gemmology and Gold Jewellery 

 And now, he is all set to offer youngsters a career with job oppurtunities is really a  gem of an opportunity! 

Starting this month, the Aesera Jewel Design Academy  (No. 144/74, Eskay Buildings, 3rd floor, Greams Road, Thousand Lights, Chennai-6), is conducting programmes in jewellery designing, Rhino 3D Jewel CAD, diamond grading and basic gemmology. "The approach is scientific and systematic, and our package, comprehensive," says Mr. Seshu Gopal Vundavalli , as he gives details about the courses. "Each programme spanning 60  sessions  is intensive and based on a regular feedback system from the students and the faculty, thanks to our faculty  experience at the Gemmological Institute of America."

 

The course on jewellery designing that commenced on 5th May 2012 , for instance, takes the students through the varied nuances of the art — right from inspiration to marketing and public relations skills. "And that's precisely why we are very choosy about the students we admit to these courses. Being intensive and extensive in nature, we expect a certain amount of commitment from them. As of now, we limit the number to 15 for each course."

That Mr. Seshu Gopal Vundavalli  dedication has percolated to the faculty and the students is evident at the on-going session on jewellery designing. As Purno Bhandari , Mumbai-based jewellery designer and consultant, conducts the classes with seamless energy, the students were seen giving full vent to their creativity. "Oh, we are sure to make headway at the end of the 15-day programme," remarked a student. "It's thoroughly professional, we are enjoying it," observed another.

 

Well-structured courses on jewellery designing and gemmology for youngsters is just one of  Aesera Jewels  dreams ("There is a lacuna in the field," they asserts). 

"We started off by creating one-off pieces with exquisite workmanship. And gradually, publicity came by way of word-of-mouth," adds the jeweller, who had spurned the material benefits that came with mass production. Even today, his plush, uncluttered Manufacturing  has a limited, yet impressive array of precious stone-encrusted jewellery — ranging from attractive expressions of tradition to sleek, unfussy modern creations. And Aesera predilection for experimentation is evident in not just the designs, but also the innovative touches given to minor details like clasps and screws. "What is important is to give the customer what he/she wants. We certainly don't want our  outlet to look like a department store with an intimidating display. Here are just a few pieces, but our forte lies in custom-made jewellery. So,we  prefer to develop a personal rapport with our  clients and create something to suit their tastes." But does exclusive designs mean an exclusive clientele and price tag? "No", he smiles. "WE have customers from various walks of life visiting the showroom."

Aesera Jewels  dexterity with design is further reflected in the way they throws up interesting suggestions to convert traditional jewellery into appealing modern creations. "WE don't believe in melting gold. Ornaments can be re-worked with a dash of creativity. Jewellery is for keeps," they says pointing out to an old chain transformed into a beautiful bracelet. 

 

The Aesera Jewel Design Academy  can be contacted at 
Gopal :+91-9444100081

Chennai Jewellery Academy Design School <chennai.jewellerydesignschool@gmail.com>